Social media marketing has quickly become an industry unto itself. It's key for municipalities to maintain and monitor a social media channel to communicate with their audience, and get a feel for what they think of its messages and initiatives. Municipalities must now have a social media strategy, starting with the biggest media channels such as Facebook, Instagram, Twitter, LinkedIn, and YouTube.There are three reasons why social media is critical for any business:
1. It allows you to communicate with your audience quickly and easily
2. It amplifies your content on the Internet
3. It helps you to monitor the impact of your brand, including your audience’s positive and negative impressions.
Apart from social media as a means of exposure, 85% of all website traffic originates from the search engines, with the majority coming from a select few. If your organization has an online presence but doesn't have top 10 rankings on the major search engines for your targeted phrases, then you're losing your audience’s attention every single day. With Municipal Technologies Search Engine Optimization, we make sure that your website attains a high organic ranking for the keyword phrases that will produce the greatest profit for you. We do this with services that include in-depth keyword analysis combined with the highest level of commitment to high-ranking your website on the major search engines with our SEO services.